2. Information We Collect and How We Collect It↑
We’ll collect and store any information that you provide to us, including when you create your account or a player profile.
Information About You That You Share With Us Directly
Some games or parts of our Services may use a more traditional registration or account set-up process where you may be asked to give us information like:
- your first and last name;
- your username;
- your gender;
- your age or birthday;
- your e-mail address;
- a password; and/or
- other information that helps us make sure it’s you accessing your account or helps us improve our services.
We may also let you create a player profile that other gold-index players can see. Your player profile may include information like:
- your profile photo;
- your first and last name;
- your game username;
- your gender;
- your biographic details (like your age or age range);
- the approximate physical location information that you provide;
- links to your profiles on various social networks;
- details about the games you play; and/or
- a gold-indexplayer ID that is created by gold-index and used to identify your game account (on gold-indexcom, your gold-index player ID will appear in the URL of your profile page).
If you give us your mobile telephone number (including for SMS text messaging services), we will also collect and store that number.
Information About Your Contacts
We’ll collect information that you provide to us about your contacts, but be sure to ask their permission first.
We may give you the ability to import your address book contacts or to manually enter them so that you can locate your contacts using gold-index Services and invite them to join you in our games or other aspects of our Services. You are responsible for getting your contacts’ permission before you give their contact details to us. We may also get information about you from other gold-index users importing or entering their contacts. We use and may store this contact information to help you and your contacts connect through our Services. If you want to remove your contacts stored by us, follow any instructions provided in the Service to request that we remove them from our systems or Contact Us. If you need to enter a password to allow us to access your address book, we will not store that password.
Information You Generate Using Our Services
We’ll collect information about the ways you use and interact with our Services.
When you use our Services, we’ll collect information about the ways in which you use and interact with our Services, such as when and for how long you play our games, game features and other players you interact with, purchases you make, progress or levels you achieve, and other gameplay activities.
If you choose to use communication features in gold-index Services that allow you to communicate or share information with other players, then we’ll collect information on what is communicated or shared. This includes:
- your participation in player forums and message boards;
- your public posts or comments on other players’ profiles or gameboards;
- your non-public messages or invitations to other players, made either directly on our websites or through in-game mechanisms;
- your chats with other players (whether by instant message, live chat, or video); and/or
- your posted photos, drawings, or other user-generated content.
We may access in real-time, record, and/or store archives of these communications, comments, photos, drawings, and other user-generated content on gold-index’s servers to make use of them to protect the safety and well-being of our players; to protect gold-index’s rights and property in connection with our Services; to conduct research; to operate, improve, personalize, and optimize our Services and our players’ experiences, including through the use of analytics; and to manage and deliver advertising. Where required by law, we will seek your consent for this.
We’ll collect information related to any purchases you make.
If you purchase in-game virtual currency or items in a game you play on gold-indexgames.com, our third-party payment processor will collect the billing and financial information it needs to process your charges. This may include your postal address, e-mail address, and financial information. gold-index’s payment processors do not share your financial information, like credit card numbers, with gold-index, but they may share non-financial information with us related to your purchases, like your name, billing address, and the items purchased.
Customer Support Correspondence
We’ll keep a record of any correspondence between us.
When you ask for help from our Customer Support team, we will collect and store the contact information you give them (generally, your name and e-mail address), information about your game play or activity on our Services, and your gold-index player and/or social network ID number. We will also store the communications you have with our Customer Service team and any additional information in those communications in order to provide support and improve the Services.
Information About You That We Get From Connected Third-Party Applications, Including Social Networks
We’ll collect some information from other companies, including social networks, if you access our games through your accounts with those companies or you choose to connect your accounts with those companies to our games.
If you play gold-index’s games or access any of our other Services on connected third-party applications or connect our Services to any third-party applications, including social networks like Facebook, gold-index may receive certain information about you from the provider of the third-party application. The information we receive depends on the gold-index game you’re playing, the third-party application, your privacy settings, and, if applicable, your friends’ privacy settings on that third-party application.
For example, gold-index may collect and store some or all of the following information from the provider of the connected third-party application:
- your first and last name;
- your profile picture or its URL;
- your user identification number (like your Facebook ID number), which may be linked to publicly-available information like your name and profile photo;
- your friends’ user ID numbers and other public data;
- the e-mail address you provided to that third-party application;
- your approximate physical location and that of the devices you use to access our Services;
- your gender;
- your birthday, age, and/or age range;
- information about your activities on or through the connected third-party application;
- other publicly-available information on the third-party application; and/or
- any other information that you or the provider of the third-party application share with gold-index.
If you are unclear about what information a third-party application is sharing with us, please go to the third-party application to find out more about their privacy practices.
Cookies and Other Automated Information Collection
We’ll collect information about your device and how you use our Services, including using cookies.
We, our service providers, and our business partners use these cookies and other similar technologies to collect and analyze certain kinds of technical information, including:
- IP address;
- the type of computer or mobile device you are using;
- platform type (like Apple iOS or Android);
- your operating system version;
- your mobile device’s identifiers, like your MAC Address, Apple Identifier For Advertising (IDFA), and/or Android Advertising ID (AAID);
- application performance and de-bugging information;
- your browser type and language;
- referring and exit pages, and URLs;
- the number of clicks on an app feature or web page;
- the amount of time spent on an app feature or web page;
- domain names;
- landing pages;
- pages viewed and the order of those pages; and/or
- game state and the date and time of activity on our Services.
In some cases, we will connect the above information with your social network ID or gold-index user ID.
If you play gold-index games on a mobile device, in addition to your device identifiers (described above), we may also collect:
- the name you have associated with your device;
- your country;
- your telephone number (if you provide it);
- your specific geolocation (with your permission);
- your mobile contacts (with your permission, as described further in Information About Your Contacts); and/or
- information about the gold-indexgames and other third-party apps you have on your device.
We may collect information from other third-party sources. Where we do, we’ll let you know.
We may collect or receive information about you from other sources like third-party information providers. We use this information along with information you provide us directly, for example, to help you and your friends connect or to serve you advertising more tailored to your interests.
3. How We Use Information We Collect and Our Legal Bases for Processing It↑
We use your information to provide, personalize, maintain the security of, and improve the Services you use; to maintain our business operations; and to exercise, defend or establish our rights.
We use your information under several legal bases, including to perform our contract with you, for our legitimate business interests, to comply with our legal obligations, or otherwise with your consent.
The main use of the information we collect and store is to provide you with the Services you request from us and to improve your gaming experience, but there are other uses as well. The uses for which we collect and store your information include:
- to improve and optimize our Services and our players’ experiences;
- to create your game accounts and allow you to play our games;
- to identify and suggest connections with other gold-indexplayers and personalize our Services to you;
- to communicate with you about the Services you’re using, including in-game updates, new Services, and promotional offers that we think might be of interest to you;
- to enable players to communicate with each other;
- to provide technical support and respond to player inquiries;
- to protect the safety and well-being of our players;
- to protect gold-index’s rights and property in connection with our Services;
- to manage and deliver contextual and behavioral advertising;
- to administer rewards, surveys, sweepstakes, contests, or other promotional activities or events sponsored or managed by us or our business partners;
- to comply with our legal obligations, resolve any disputes we may have with you or other players, and to enforce our agreements with third parties; and/or
- to conduct research.
If you are located in the European Countries (defined above in Section 1), our legal basis for collecting and using the information described above depends on what the information is and the context in which we collect it.
However, we’ll normally collect information from you only where we need it to perform our contract with you (i.e., our Terms of Service), where the processing is in our legitimate interests (provided that these aren’t overridden by your interests or rights), or if we otherwise have your consent.
In some cases, we may also have a legal obligation or need to collect information from you or may otherwise need the personal information to protect your vital interests or those of another person (for example, another player).
If we ask you to provide information to comply with a legal requirement or to perform a contract with you, this will normally be clear from the context in which we are asking you to provide your information (for example, when we ask you to provide a username to access our Services, this will be to create an account for you in accordance with our Terms of Service), and, if not, we will provide an explanation to you at the relevant time. We will also make clear whether providing information is mandatory.
Similarly, if we collect and use your information in reliance on our legitimate interests (or those of any third party), it will be made clear to you at the relevant time what those legitimate interests are (such as personalizing our services and marketing, for example).
If you have questions or need further information about the legal bases on which we collect and use your personal information, please Contact Us.
4. How We Share Information
We’ll share your information with third parties when you use our Services under the circumstances described in this section.
We’ll share some of your information with your friends and other gold-index players that you’re playing with to facilitate your gaming interactions with them.
We may share your information, including personal information, with third parties or allow third parties to collect this information from our Services in the following circumstances:
Friends and Other gold-index Players
gold-index’s games and Services support and often encourage you to interact with other players. In most gold-index games, if you play through a social network or connect to a social network (for example, Facebook), your social network friends who also play a gold-index game will see your name, photo, player profile (which may include the information described above in Information About You That You Share With Us Directly), and descriptions of your in-game activity (including any gold-index games you have played).
In addition, in many gold-index games, other players, regardless of whether they are your social network friends, will be able to see your player profile (as described above); view descriptions of your in-game activity; communicate with you within our Services; and send you game requests or friend requests through our Services or the related social network. For example, in gold-index Poker, when you are playing at a table, all the other players at the same table can see your player profile and send you an in-game chat message.
Third-Party Advertising Including Behavioral Advertising and Analytics
We’ll share some of your information with advertisers to tailor the advertisements you see when you use our Services to your interests and to enable us to offer some of our Services for free.
We use advertising to enable us to offer some of our games, game features, and other Services for free. These advertisements may include, without limitation, banner ads on game boards or Services themselves, as full-screen ads between moves or games, or through an “offer wall” in which third-party advertisers offer to provide virtual currency or other in-game items to players in exchange for watching an advertisement or for completing a task, such as signing up for an account with one of the advertisers, completing a survey, or finishing a particular game level. Offer walls are hosted by third-party offer wall providers, and the offers are made by third-party advertisers, not by gold-index.
We do not actively share personal information that directly identifies you with third-party advertisers for their direct marketing purposes unless you give us your consent.
To enable advertisers, ad networks, and offer wall providers to serve you with more relevant ads, they may collect, or we may collect and share with them, the following types of information when you use our Services:
- performance data (like the number of clicks on an advertisement);
- certain technical information (like IP address, non-persistent device identifier such as IDFA, and de-identified persistent device identifier such as a hashed Android ID);
- a unique identifier, such as your social network ID or gold-indexplayer ID; and/or
- other contextual data about your game play (like your level and session length).
In addition to serving you with relevant ads, the information collected may be used to:
- measure how effective ads are;
- offer you targeted advertising (both on and off our Services) in order to personalize your experience by showing you advertisements for products and services that are more likely to appeal to you (a practice known as interest-based advertising or behavioral advertising); and/or
- undertake web analytics to analyze traffic and other player activity to improve your experience.
Please note, after clicking on a third-party advertisement or offer, you may no longer be on a site or app controlled by gold-index or the social network through which you are playing gold-index’s games.
Safety, Security, and Compliance with Law
We’ll share your information if necessary for safety, security, or compliance with law.
Your information, and the contents of all of your online communications in our Services and between you and gold-index may be accessed and monitored as needed to provide our Service and may be disclosed:
- to satisfy any laws or regulations that apply;
- when we have a good faith belief that we have to disclose the information in response to lawful requests by public authorities, including for national security, law enforcement, or legal process purposes (for example, a court order, search warrant, or subpoena);
- when we believe in our sole discretion that our Services are being used in committing a crime, including to report such criminal activity or to share information with other companies and organizations for the purposes of fraud protection, credit risk reduction, and other security precautions;
- when we have a good faith belief that there is an emergency that poses a threat to the health and/or safety of you, another person, or the public generally; and/or
Third-Party Service Providers
We’ll share your information with the third-party service providers and business partners that we work with to bring you our Services.
We will share your information with third-party companies who perform services on our behalf, like payment processing, analytics, analysis, hosting services, customer service, marketing, and advertising optimization. We will also share your information with our third-party business partners who assist us in delivering and optimizing our Services, such as our platform partners (Apple, Google, Facebook, Amazon, etc.). Where we share your information with third-party service providers and business partners, we ensure that we have appropriate agreements in place to protect your information (as required by applicable data protection laws).
Sale or Merger
We’ll share your information with the interested party if we undergo or evaluate undergoing a sale or merger.
Other Third Parties
We may share some of your information with other third parties if we have your consent to do so.